JENNI KAYNE

The Grove
Beverly Hills, California

Having partnered with Who What Wear, Jenni Kayne hosted an outdoor brunch to showcase their new products. To heighten the crisp spirit of wintertime in Beverly Hills, we chose a rustic theme.

Though thick, the natural wood table was smooth and polished, creating a raw yet refined feel. Simple log chairs with cushions completed the table piece. Atop the table, pure white flowers blossomed amidst rich greenery. Elegant place cards and table settings elevated the rustic theme by incorporating chic elements.

An Airstream trailer customized with Jenni Kayne’s name was used to showcase the new products. Framing the trailer door, cozy seats with fuzzy throws provided a simple wintry accent. Jenni Kayne’s product showcase invited guests to an outdoor brunch, enhancing the wintry scene and turning rustic to chic.